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Bolton Virgin Money store raises funds for Stroke Association

19 June 2013

  • Afternoon tea event planned at the Virgin Money Store in Bolton
  • Store staff pedal equivalent distance to Buckingham Palace
  • Part of Virgin Money’s nationwide ‘5 Million Pennies’ campaign

Staff at the Virgin Money Store in Bolton will be holding a joint event to raise money for the Stroke Association.

On Friday 21 June, customers are invited to take tea with staff in the Virgin Money Store in Bolton, whilst some staff will be cycling the equivalent of 200 miles on an exercise bike – the distance from the Bolton Store to Buckingham Palace. The afternoon tea event and charity cycle is the Bolton Store’s fundraising initiative as part of the Virgin Money ‘5 Million Pennies’ campaign. The Stroke Association will also be on hand to offer customers free blood pressure checks.

The ‘5 Million Pennies’ fundraising campaign is part of a nationwide initiative from Virgin Money. All 75 Virgin Money Stores will be holding events for their local community to raise funds for local charities using Over £5 million more has reached charities since Virgin Money Giving launched compared to its main competitor and over £150 million has been raised since the online fundraising service was launched in October 2009.

The Stroke Association provide high quality information for stroke patients, their families and carers. Every year an estimated 150,000 people in the UK have a stroke. That's one person every five minutes. Most people affected are over 65, but anyone can have a stroke, including children and even babies.

Renae Shaw, Store Manager at Virgin Money in Bolton said: “We are delighted to be hosting afternoon tea to raise funds for the Stroke Association. We look forward to welcoming our customers, their friends and family. We also tried to think of somewhere that is famous for hosting tea parties and thought of Buckingham Palace and their grand garden parties, so why not imagine cycling there? It’s all a bit madcap really but it should be a fun way to raise funds for an excellent cause. The Stroke Association does fantastic work in the Bolton area and beyond and we hope to raise as much as possible.”

Renae added: “Online giving is an easy way for people to make donations to charity and people can find out more and donate at

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About Virgin Money

  • Virgin Money provides savings, mortgages, credit cards, pensions, investment and protection products to over four million customers
  • Virgin Money’s business ambition is to make “everyone better off” – this philosophy underpins our approach to business by offering good value to customers, treating employees well, making a positive contribution to society and delivering a profit to shareholders
  • Virgin Money is the official sponsor of the London Marathon, the biggest annual fundraising event in the world. Virgin Money leads the London Marathon sponsorship with the ambition to help runners raise £¼ billion over 5 years and will use its infrastructure, online capability and financial expertise to deliver that through Virgin Money Giving

About Virgin Money Giving

  • Virgin Money Giving is the not-for-profit online fundraising arm of Virgin Money and was established in 2009 to support Virgin’s sponsorship of the London Marathon. Virgin Money uses its infrastructure and expertise as a financial services business to ensure that Virgin Money Giving is efficient and secure
  • is free for fundraisers, charges a flat registration fee of £100 plus VAT for charities, and a two per cent fee on all donations before Gift Aid, which means for every £10 raised, charities receive £12.15. Virgin Money Giving charges charities the minimum fees needed to cover the running costs of the site. Any money left over after covering operating costs will go towards reducing fees further or improving services for fundraisers and charities
  • Fundraisers can personalise their fundraising pages, send out email alerts and manage their fundraising events. They can include their own content, photos and links to their page as well as customise messages to their supporters.
  • Fundraisers can also link their page to social networking sites. Virgin Money Giving also contains fundraising ideas and tips, offering help and advice to fundraisers on how to raise more for charity.