As we all know, the situation with COVID-19 is extremely dynamic and the role of digital fundraising has never been so important. We all need to adapt but if we pull together, we will meet the challenge.
Given how rapidly the outbreak is evolving, our team are adapting our services and approach to ensure we provide the best possible solutions to our customers.
A new way to give from home
We have prioritised the launch of a new partnership with Ziffit.com, a World of Books Group service, to give charities a new income stream. Ziffit.com allows fundraisers to raise money without leaving their home by recycling unwanted books, games and DVDs and turning them into cash donations. This is done free of charge so the full value of the stuff your supporters sell goes straight to you. Find out more.
Keeping fundraisers, fundraising
Our team are busy reworking our fundraiser communications, to keep them relevant in light of social distancing and we will be launching a new incentive, the Donation Boost, offering a £250 donation your supporters can win for you each week.
Keeping the nations spirits up
Virgin Money Giving was set up to help people change the world in positive ways. And in these incredibly challenging times, it feels like this is now more important than ever. So we're making it our mission to keep spirits up.
Over the coming weeks, look out for upbeat messages about how communities are pulling together and the creative ways in which people are fundraising. We will transform our homepage and use our social media channels to help the world see how charities and their supporters are doing their bit and inspire your fundraisers to help.
Here's how our digital tools can help today
We have a range of digital tools, perfect for fundraising from home. Here's how you can use our digital services to support your fundraising.
The show must go on (virtually!)
Replace your lost income by creating virtual events. Fundraisers can still create pages to support you but in different ways. Set up your virtual event and if you need to, use our APIs to register participants so they can easily create their Virgin Money Giving page as part of the process and get fundraising straightaway.
Making a direct ask
Use our free direct donation buttons to make a direct one off ask in email appeals to your supporters. Use our promote your charity page to create your unique links today.Get your deeplinks now
Unite your supporters with Campaigns
Our newly updated Campaigns tool is a fast and simple way to raise funds online for a specific cause, need or appeal. It allows you to focus on your immediate need as a charity to draw attention to a specific issue or service that may need urgent funding. A Campaign page gives you one branded online hub to share with your community where they can fundraise for you or donate.Create a Campaign
Get your corporates fundraising
It might seem counter intuitive, but we're seeing companies get in touch about campaigns they want to run. Don't forget how your corporate partners could help you. If you have a supportive partner, they can use our corporate fundraising tools for free.Get your corporates fundraising
No idea is a bad idea
If you have an idea we should explore, new features, partnerships or other creative ideas to adapt our services over the coming weeks, please get in touch with the team.