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Events report data glossary

The below table shows all of the data items included in the reporting events report, along with simple descriptions of what they mean.

Data itemWhat you get
charity event idUnique internal Virgin Money Giving ID for this event
event nameName of the event
event locationWhere the event is taking place
date of eventStart date of the event
event statusShows whether the event is in Draft (event setup is incomplete), Pending (publish date has not yet been reached), Published (publicly available on VMG for fundraising), Expired (event closure date has passed) or Cancelled (no longer available for fundraising)
date event createdDate the event page was created by your charity or when your charity joined an event that was setup by another charity or by Virgin Money Giving
date event publishedDate the event available for supporters to create fundraising pages for
closure date of eventThe closure date would set the status to Expired and prevent supporters from creating fundraising pages for this event
charity created eventShows whether this event was set up by your charity (Creator), another charity (Partner) or by Virgin Money Giving (no value) as an open event
vmg manage event feeShows whether the charity want Virgin Money Giving to collect registration fees or want to collect the fees themselves (selected when the event was created)
maximum online entriesShows the maximum number of online entries set by the charity (selected when the event was created)
online entry closure dateDate when the system stops allowing online registration for the event
fees payable by alternative meansIf Virgin Money Giving are collecting the registration fees, this shows whether the charity has opted for the fee to be paid through other methods too e.g. via cheques paid directly to the charity
number of fundraisersNumber of fundraisers currently registered to take part in this event through the VMG system
number of donorsNumber of donors that have made donations to fundraisers taking part in this event
total gross donations to dateSum of the donation amounts already made to your charity for this event (this may not be the whole amount of the original donation if it has been split between a number of charities). This figure does not include any Gift Aid, amount raised offline or deductions
total net donations to dateSum of the total gross donations made to your charity for this event (excluding amount raised offline and gift aid), less deductions
total gift aid to dateSum of the Gift Aid that can be claimed (based on donations for this event)
total donations paid to charitytotal donations paid to charity
total gift aid paid to charityTotal amount Virgin Money Giving have already paid the charity in regard to Gift Aid reclaimed on donations received for this event
total deductionsSum of deductions, payment processing fee and platform fee (where the donor hasn't chosen to cover these fees)
event code label 1Header label entered for event 'custom code 1' by your charity
event code value 1Value entered for event 'custom code 1' by your charity
event code label 2Header label entered for event 'custom code 2' by your charity
event code value 2Value entered for event 'custom code 2' by your charity
event code label 3Header label entered for event 'custom code 3' by your charity
event code value 3Value entered for event 'custom code 3' by your charity
event code label 4Header label entered for event 'custom code 4' by your charity
event code value 4Value entered for event 'custom code 4' by your charity
event code label 5Header label entered for event 'custom code 5' by your charity
event code value 5Value entered for event 'custom code 5' by your charity